Social Media for Non-Profits: Give the good, good feels all year
It’s a busy world out there and expecting people to remember all year what you are about without some contact is asking too much. Especially for non-profits whose rewards are not always tangible. You want to give your audience the good feels all year!
It’s crucial for non-profits to implement a good, sound social media plan to engage an audience and keep them coming back for more information, more volunteering and , of course, giving more money.
If your big event is once a year, then you need to be present in your followers, Fb friends/likes, volunteers and others lives all year. You never know who will be reading or who will decide they want join in on what you are trying to do.
BE RELEVANT. BE PRESENT. BE ACTIVE.
Weekly & Daily ways to keep folks involved:
- Blog posts/updates
- Twitter/Facebook shares of fun content
- Event announcements
- Volunteer call-outs
- Particpant highlights
- Gamify! Make it fun, make it cool, get folks involved
While researching ways to present social media as a practical and necessary way to promote a charity I am involved with, I came across this slide presentation. Great ideas to get your non-profit’s social media plan headed int he right direction.